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Event Communication: Theory and Methods for Event Management and Tourism - Events Management Theory and Methods Mazza, Barbara (Associate Professor, Department of Communication and Social Research of the Sapienza University of Rome)
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Event Communication: Theory and Methods for Event Management and Tourism - Events Management Theory and Methods
Mazza, Barbara (Associate Professor, Department of Communication and Social Research of the Sapienza University of Rome)
Focuses attention on communication studies as applied to Event Management, through the whole event mamangment process. It pays particular attention to the latest technological innovations with the event industry including virtual events and digital technologies.
198 pages, 40 Figures
| Médias | Livres Paperback Book (Livre avec couverture souple et dos collé) |
| Validé | 2 février 2024 |
| ISBN13 | 9781915097545 |
| Éditeurs | Goodfellow Publishers Limited |
| Pages | 258 |
| Dimensions | 155 × 235 × 17 mm · 400 g |