The Naming Book: 5 Steps to Creating Brand and Product Names that Sell - Brad Flowers - Livres - Entrepreneur Press - 9781599186665 - 2 avril 2020
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The Naming Book: 5 Steps to Creating Brand and Product Names that Sell

Brad Flowers

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The Naming Book: 5 Steps to Creating Brand and Product Names that Sell

A name can be a business's first impression, a product's calling card, and a brand's defining characteristic, and choosing a name out of thin air could cause devastating results. In The Naming Book, Brad Flowers, partner at branding agency Bullhorn Creative, presents a clear and actionable five-step framework to naming anything.


180 pages

Médias Livres     Paperback Book   (Livre avec couverture souple et dos collé)
Validé 2 avril 2020
ISBN13 9781599186665
Éditeurs Entrepreneur Press
Pages 180
Dimensions 228 × 153 × 15 mm   ·   290 g
Langue et grammaire English