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The Handbook of Communication and Corporate Reputation - Handbooks in Communication and Media
CE Carroll
The Handbook of Communication and Corporate Reputation - Handbooks in Communication and Media
CE Carroll
With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell s series of handbooks on communication and media reflects the growing visibility of large businesses ethical profiles, and tracks the benefits that positive public attitudes can bring.
656 pages
Médias | Livres Paperback Book (Livre avec couverture souple et dos collé) |
Validé | 5 juin 2015 |
ISBN13 | 9781119061236 |
Éditeurs | John Wiley and Sons Ltd |
Pages | 656 |
Dimensions | 319 × 174 × 30 mm · 1,05 kg |
Langue et grammaire | English |
Éditeur | Carroll, Craig E. (New York University, USA) |
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