Faites connaître cet article à vos amis:
Electronic Marketing: Theory and Practice for the Twenty-First Century
John O'Connor
Prix
€ 65,99
Commandé depuis un entrepôt distant
Livraison prévue 19 - 26 juin
Nos clients disent :
Ajouter à votre liste de souhaits iMusic
Electronic Marketing: Theory and Practice for the Twenty-First Century
John O'Connor
"Electronic Marketing: Theory and Practice for the 21st Century" provides a broad, but sound overview of this rapidly changing field. Targeted at students and practitioners who already understand basic marketing concepts, it includes the latest discussion of Relationship Marketing and CRM as well a chapter on Improving Sales Force Effectiveness.
456 pages, illustrations
| Médias | Livres Paperback Book (Livre avec couverture souple et dos collé) |
| Validé | 6 décembre 2003 |
| ISBN13 | 9780273684763 |
| Éditeurs | Pearson Education Limited |
| Pages | 456 |
| Dimensions | 190 × 246 × 25 mm · 734 g |
Afficher tout
Plus par John O'Connor
![Cover for John O'Connor · Oxford Playscripts: The Hound of the Baskervilles (Paperback Book) [2 Revised edition] (2012)](https://imusic.b-cdn.net/images/item/original/017/9781408520017.jpg?john-o-connor-2012-oxford-playscripts-the-hound-of-the-baskervilles-paperback-book&class=scaled&v=1398329132)
![Cover for John O'Connor · A Midsummer Night's Dream - LONGMAN SCHOOL SHAKESPEARE (Paperback Book) [1 New edition] (2010)](https://imusic.b-cdn.net/images/item/original/857/9781408236857.jpg?john-o-connor-2010-a-midsummer-night-s-dream-longman-school-shakespeare-paperback-book&class=scaled&v=1399753048)
Voir tous les John O'Connor ( par ex. Paperback Book , Hardcover Book et CD )