Content Critical: Gaining Competitive Advantage Through High-Quality Web Content - Gerry McGovern - Livres - Pearson Education Limited - 9780273656043 - 15 octobre 2001
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Content Critical: Gaining Competitive Advantage Through High-Quality Web Content 1er édition

Gerry McGovern

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Content Critical: Gaining Competitive Advantage Through High-Quality Web Content 1er édition

The web's made everyone a publisher, so what's going to make people read what YOU write? The answer is high-quality, well-written, reader-focused, compelling content. This is the book that explores what "killer content" actually is, and shows how to create it for yourself.


256 pages, illustrations

Médias Livres     Paperback Book   (Livre avec couverture souple et dos collé)
Validé 15 octobre 2001
ISBN13 9780273656043
Éditeurs Pearson Education Limited
Pages 256
Dimensions 170 × 209 × 15 mm   ·   317 g
Langue et grammaire English  

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