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![Cover for Ted London · The Base of the Pyramid Promise: Building Businesses with Impact and Scale (Hardcover Book) [New edition] (2016)](https://imusic.b-cdn.net/images/item/original/489/9780804791489.jpg?ted-london-2016-the-base-of-the-pyramid-promise-building-businesses-with-impact-and-scale-hardcover-book&class=scaled&v=1466620249)