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Sravnitel'nyy Analiz Problemy Obshcheniya V Sovremennoy Deystvitel'nosti Russian edition
Ol'ga Bagaeva
Sravnitel'nyy Analiz Problemy Obshcheniya V Sovremennoy Deystvitel'nosti Russian edition
Ol'ga Bagaeva
Massovaya kommunikatsiya yavlyaetsya neot"emlemoy chast'yu sovremennogo obshchestva, ego ekonomiki, politiki, kul'tury i okhvatyvaet mezhdunarodnye, mezhgruppovye i mezhlichnostnye otnosheniya. Svoeobraznaya revolyutsiya sredstv massovoy kommunikatsii okazyvaet vozrastayushchee vozdeystvie kak na matepial'no-ppoizvodstvennuyu, tak i na sotsial'no-politicheskuyu, kul'tupno-ideologicheskuyu oblasti zhizni vsego chelovechestva i kazhdogo otdel'nogo cheloveka. Massovaya kommunikatsiya imeet pryamoe otnoshenie ko vsem etim problemam i sama mozhet passmatpivat'sya kak odna iz vazhneyshikh global'nykh problem. Klassicheskoy chertoy obshchestva novoy formatsii yavlyaetsya standartizatsiya myshleniya i struktur povedeniya, konformizm, unifikatsiya skhem povedeniya lyudey, chto privodit cheloveka k obezlichivaniyu. Situatsiya usugublyaetsya usilivayushcheysya razobshchennost'yu individov, perekhodyashchey vo vrazhdebnost', yavnoe ili skrytoe protivostoyanie. Proiskhodyat protsessy razrusheniya sotsial'nykh i dukhovnykh struktur, prisushchikh «traditsionnym» tipam obshchestva, dlya kotorykh kharakterny ustoychivye nravstvennye i esteticheskie tsennosti, bolee garmonichnoe mirooshchushchenie. Otnosheniya, obshchenie mezhdu lyud'mi nosyat kharakter fragmentarnoy i szhatoy vo vremeni, poverkhnostnoy svyazi.
Médias | Livres Paperback Book (Livre avec couverture souple et dos collé) |
Validé | 17 décembre 2012 |
ISBN13 | 9783844387124 |
Éditeurs | LAP LAMBERT Academic Publishing |
Pages | 188 |
Dimensions | 150 × 11 × 225 mm · 281 g |
Langue et grammaire | Russian |
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