Humanizing B2B: The new truth in marketing that will transform your brand and your sales - Paul Cash - Livres - Practical Inspiration Publishing - 9781788602518 - 27 avril 2021
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Humanizing B2B: The new truth in marketing that will transform your brand and your sales

Paul Cash

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Humanizing B2B: The new truth in marketing that will transform your brand and your sales

There’s a new truth in B2B marketing: if you want to move products, you need to move people. To achieve transformational growth, you need to break free from features-led marketing and discover the power of story.


10 Illustrations, unspecified

Médias Livres     Paperback Book   (Livre avec couverture souple et dos collé)
Validé 27 avril 2021
ISBN13 9781788602518
Éditeurs Practical Inspiration Publishing
Pages 216
Dimensions 217 × 140 × 22 mm   ·   286 g