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Getting to Plan B: Breaking Through to a Better Business Model
John Mullins
Getting to Plan B: Breaking Through to a Better Business Model
John Mullins
Succeeding with a new business whether in a corporation or a venture based setting requires taking a leap of faith. But in order to grow, the business needs to morph and adjust many times before it meets the needs of a viable market. This title guides you through specific steps to effectively reinvent your entrepreneurial business model.
272 pages, Illustrations
Médias | Livres Hardcover Book (Livre avec dos et couverture rigide) |
Validé | 1 septembre 2009 |
ISBN13 | 9781422126691 |
Éditeurs | Harvard Business Review Press |
Pages | 272 |
Dimensions | 165 × 240 × 23 mm · 542 g |
Langue et grammaire | English |
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