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Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Martin Lindstrom
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Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Martin Lindstrom
Discover the tricks, strategies and manipulations that businesses, advertisers and retailers across the world use to engineer human desire and compel consumers to open their wallets, with this insider's-view.
288 pages
| Médias | Livres Paperback Book (Livre avec couverture souple et dos collé) |
| Validé | 3 janvier 2012 |
| ISBN13 | 9780749465049 |
| Éditeurs | Kogan Page Ltd |
| Pages | 288 |
| Dimensions | 151 × 228 × 24 mm · 394 g |
| Langue et grammaire | English |
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