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Herd: How to Change Mass Behaviour by Harnessing Our True Nature
Earls, Mark (Brighton, UK)
Herd: How to Change Mass Behaviour by Harnessing Our True Nature
Earls, Mark (Brighton, UK)
". fascinating. Like Malcolm Gladwell on speed. " -THE GUARDIAN "HERD is a rare thing: a book that transforms the reader's perception of how the world works". -Matthew D'Ancona, THE SPECTATOR "This book is a must. Once you have read it you will understand why Mark Earls is regarded as a marketing guru.
424 pages, Illustrations
Médias | Livres Paperback Book (Livre avec couverture souple et dos collé) |
Validé | 17 juillet 2009 |
ISBN13 | 9780470744598 |
Éditeurs | John Wiley & Sons Inc |
Pages | 432 |
Dimensions | 128 × 196 × 23 mm · 458 g |
Langue et grammaire | English |
Voir tous les Earls, Mark (Brighton, UK) ( par ex. Hardcover Book et Paperback Book )