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The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue Ed edition
Robbie Kellman Baxter
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The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue Ed edition
Robbie Kellman Baxter
Reveals the "membership" business models of Netflix, Weight Watchers, and other industry giants - and how you can use them to lead your company to the top of the food chain. This book shows you how to radically rethink how your organization can build loyalty, viral growth, and recurring revenue.
288 pages
| Médias | Livres Hardcover Book (Livre avec dos et couverture rigide) |
| Validé | 16 avril 2015 |
| ISBN13 | 9780071839327 |
| Éditeurs | McGraw-Hill Education - Europe |
| Pages | 272 |
| Dimensions | 163 × 237 × 26 mm · 486 g |
| Langue et grammaire | English |
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